Machine generated contents note: 1.Rhetoric and the Rhetorical Tradition
Definitions and the Management of Power
The Rhetorical Tradition: Ancient Greece
The Rise of the City-States: How Democracy Grew Up with Rhetoric
Plato's Complaints against the Sophists
Two Legacies We Have Inherited from the Greek Rhetorical Tradition
Rhetoric Is Conventionally Equated with Traditional Texts
Rhetoric Is Paradoxically Linked to Power Management
Definitions of Rhetoric after Plato
Rhetoric in the Eighteenth Century
New Theories (and New Realities) Emerge in the Twentieth Century
What Changed in the Twentieth Century and Beyond
Managing Power Today in Traditional Texts: Neo-Aristotelian Criticism
2.Rhetoric and Popular Culture
The Rhetoric of Everyday Life
The Building Blocks of Culture: Signs
Note continued: Symbolic Meaning
Complexity of the Three Kinds of Meaning
The Building Blocks of Culture: Artifacts
An Action, Event, or Object Perceived as a Unified Whole
...Having Widely Shared Meanings
...Manifesting Group Identifications to Us
Elitist Meanings of Culture
Popular Meanings of Culture
Characteristics of Cultures
Cultures Are Highly Complex and Overlapping
Cultures Entail Consciousness, or Ideologies
Cultures Are Experienced through Texts
Managing Power Today in Texts of Popular Culture
Four Characteristics of the Texts of Popular Culture
3.Rhetorical Methods in Critical Studies
Texts as Sites of Struggle
Texts Influence through Meanings
Texts Are Sites of Struggle over Meaning
Three Characteristics of Critical Studies
Note continued: The First Continuum: Type of Text
The Second Continuum: Sources of Meanings
The Third Continuum: Choice of Context
The Fourth Continuum: Text-Context Relationship
Intertextuality: When the Context Is Another Text
The Fifth Continuum: From Surface to Deep Reading
The Text in Context: Metonymy, Power, Judgment
Empowerment/Disempowerment
4.Varieties of Rhetorical Criticism: Intervention-Understanding
An Introduction to Critical Perspectives
Culture-Centered Criticism
Cultures and Their Own Critical Methods
Whiteness as a Kind of Culture: Analysis and Examples
Materialism, Bases, and Superstructure
Note continued: Economic Metaphors, Commodities, and Signs
Preferred and Oppositional Readings
Varieties of Feminist Criticism
How Do Patriarchal Language and Images Perpetuate Inequality?
Language and Images That Denigrate
How Can Texts Empower Women?
Alternative Rhetorical Forms
5.Varieties of Rhetorical Criticism: Understanding-Intervention
Methods Focused on Self and Society
Visual Rhetorical Criticism
Images as Focal Points of Meaning Attribution
Images as Focal Points of Collective Memory and Community
Dramatistic/Narrative Criticism
Language as a Grounds for Motives
Note continued: Analysis and Examples
Characteristics of Television as a Medium
Characteristics of Handheld Devices as a Medium
Characteristics of the Computer and Internet as a Medium
6.Paradoxes of Personalization: Race Relations in Milwaukee
The Problem of Personalization
The Scene and Focal Events
Problems in the African-American Community
Violence against African-Americans
White Political Attitudes
Metonymizing the Tragedies
The Paradox of Identification
Forestalling Identification
Note continued: The Paradox of Action: The Public and the Personal
Personal Action and Loss of Vision
African-Americans "In Need of Help"
Reciprocal Personalization
Resources for Careful Metonymy
Stepping Back from the Critique
7.Notes from a Texas Gun Show
8.Simulational Selves, Simulational Culture in Groundhog Day
Simulation and Groundhog Day
9.Jumping Scale in Steampunk: One Gear Makes You Larger, One Duct Makes You Small
Steampunk and Jumping Scale
The Aesthetic of Steampunk
10.The Bad Resurrection in American Life and Culture
The Fast and the Furious Movies
Halloween and Friday the 13th Movies
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